Author: Online Desk
Breaking News
Reliance Poised to Buy Majority in Shunya, Betting Big on Health-First Drinks
Reliance Consumer Products is reportedly in the final stretch of negotiations to acquire a controlling stake in Shunya, a zero-sugar, herb-infused beverage brand from...
Wah! Puchka Wah! Litti Raises $230K To Clean Up India’s Street Food Game
Wah! Puchka Wah! Litti, a Kolkata-born quick service restaurant brand putting a clean and modern spin on desi street food, has just scooped up...
HYPHEN by Kriti Sanon Crosses ₹400 Cr Sales Mark, With 60% Repeat Rate and a Million-Strong Fanbase
Kriti Sanon is blowing out birthday candles this week with more than just film accolades to her name. Her skincare label, HYPHEN, has quietly...
Lenskart Buys Into Spanish Eyewear Brand Meller, Sharpens Focus on Gen Z Ahead of IPO
As it readies itself for a public listing later this year, SoftBank-backed Lenskart is making moves that signal where it wants to go next—straight...
Deepika Padukone Headlines Dyson’s New Campaign Celebrating Hair Without the Heat Hassle
Dyson has rolled out its latest campaign, The Difference is Dyson, and it brings Deepika Padukone back into the spotlight—not just as a brand...
Vidya Balan Joins Hands with Vasmol to Launch Its New Henna Crème Hair Colour
Vasmol, a name that’s been part of Indian households for over sixty years, has introduced a new offering: the Vasmol Henna Crème Hair Colour...
Ready for Takeoff: How In-Flight Food Packaging Is Getting a Ground-Level Makeover
For years, food labels told the truth — but only in size 8 font on the back. That’s changing.As health-conscious Indian consumers start asking...
Unbox Before It’s Gone: Why Limited Edition Packs Are Creating Collector Mania in Indian Retail
What do sneakers and snack packs now have in common? Numbered drops.With fast-moving goods flooding the market, brands in India will now be using...
Not Just a Wrapper: How DIY Packaging Is Letting Indian Consumers Craft, Create, and Reuse
Food packaging in India is no longer a one-way street. Consumers stomach it by touching the packaging, playing with it, drawing on it, and...
Just Enough: How Portion-Smart Packaging Is Reshaping Eating Habits in India
Snack is not the issue — portion is.With becoming health conscious being a way of life, Indian consumers nowadays have started questioning not just...
Beauty in a Biscuit Box? How Food Packaging Is Taking Cues From Skincare to Win Shelf Space
It looks like a serum. It sits next to your face wash. But it’s actually… almond butter?As wellness merges with beauty and lifestyle, Indian...
Radhika Gupta Slams Dior for ₹1.7 Crore Coat Featuring Lucknowi Mukaish Embroidery Made by 12 Indian Artisans: No Credit, No Mention of India
Edelweiss CEO and Shark Tank India judge Radhika Gupta has once again raised her voice against global fashion giants overlooking India’s rich artisanal legacy....