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Wednesday, December 3, 2025

La Chérie Expands Beyond Pune, Bets on Mumbai with Japanese Cheesecake Priced at ₹299–₹899 as Artisanal Dessert Sales Surge 20%

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Mumbai has a new addition to its dessert culture with the arrival of La Chérie, the brand best known for its “Dancing Cloud” Japanese cheesecake. The Pune-based patisserie has chosen Mumbai as its next market after building a steady following for its light-as-air cheesecake, which has become a conversation starter among dessert enthusiasts.

Japanese cheesecakes, made with eggs and baked in a souffle style, have seen rising demand in India over the past two years, reflecting the broader influence of Japanese dining trends such as matcha cafés and omakase restaurants. La Chérie is betting on that wave, positioning its cheesecake as a premium yet everyday indulgence. Unlike traditional dense cheesecakes, the “Dancing Cloud” is delicate, low on sugar, and free from gelatin, artificial stabilizers, and compound chocolate. The focus, according to the founders, is on technique, freshness, and purity of ingredients.

The brand has rolled out different formats for the Mumbai market: the Mini Dancing Cloud at Rs 299, a chocolate version at Rs 359, and the larger whole cheesecake priced at Rs 899. Orders are being fulfilled both through cloud kitchens and delivery platforms such as Swiggy and Zomato, with initial demand reportedly outpacing forecasts.

India’s dessert industry, valued at over Rs 12,000 crore, is rapidly shifting towards artisanal and small-batch products as younger consumers look for quality over quantity. With more than 20 percent of the premium dessert segment now driven by international formats, La Chérie’s expansion comes at a time when the market is ripe for differentiation.

For Mumbai’s food lovers, the arrival of La Chérie is less about novelty and more about redefining indulgence with a dessert that is subtle, refined, and designed for repeat cravings.

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