A&M

The revered Jagannath Rath Yatra commences today, June 27, 2025, in Puri, Odisha. This sacred chariot procession is taken out from Jagannath Temple to...

We all love to mark a friend’s birthday with something unique and surprising. Similarly, Hershey’s tapped into it while celebrating Zepto’s 4th anniversary. But...

On June 23, 2025, the Indian advertising world witnessed a colorful makeover that left everyone in a tizzy. India's most beloved biscuit brand, Britannia,...

In today’s hyper-connected era, where brands battle for attention, one unlikely weapon has quietly emerged: paper bag marketing. What was once a disposable item...

The modern consumer’s query has evolved beyond what to eat, to a deeper insistence on why. And more importantly, for what purpose? Health is...

Until now, businesses have had a few choices for WhatsApp marketing. They would use personal WhatsApp accounts to message individual customers or create groups,...

Swiggy Food and Marketplace CEO Rohit Kapoor, in a recent interview, highlighted a fascinating culinary split in India: while Biryani holds strong as a...

Realme just added some serious star power to its roster—Vicky Kaushal has officially joined the brand as its new face, and fans are here...

India’s commanding Test win at Edgbaston, led by newly appointed captain Shubman Gill, was expected to dominate the headlines — but it wasn’t just...

MR.DIY, the largest home improvement and lifestyle retailer in Asia, has roped in acclaimed actor Rajkummar Rao as its new brand ambassador. The collaboration...

FitFeast, the rising homegrown protein snack brand that puts taste on par with nutrition, has announced two major wins: a ₹5.5 crore seed funding...

Too Yumm! is turning up the heat in the instant noodles space with a fresh campaign for its bold sub-brand, K-Bomb. And guess who’s...