A&M
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Nykaa Fashion Names Ishaan Khatter and Shanaya Kapoor as Brand Faces, Tapping Into Gen Z Style Energy
Nykaa Fashion has just added two fresh names to its roster—Ishaan Khatter and Shanaya Kapoor are now officially the faces of the fashion platform....
Karan Aujla Joins Hands with PATRÓN Tequila as It Makes a Bold Move into India and the AMEA Region
PATRÓN Tequila is raising a toast to its growing global footprint by teaming up with Punjabi music heavyweight Karan Aujla. The partnership marks a...
Rohit Sharma Renews TCL Brand Deal for 2nd Year: A Power Move in India’s ₹25,000 Crore Consumer Electronics Market
TCL, one of the most recognizable names in the world of consumer electronics, has decided to extend its partnership with cricket icon Rohit Sharma...
Suhana Khan Bags Major Adidas Deal: Becomes the New Face of ₹7,000-Crore Global Sneaker Icon — Adidas Originals Superstar
Suhana Khan has taken her first bold step into the world of global fashion with Adidas, becoming the newest face of their Originals Superstar...
Neeraj Chopra Teams Up with Audi India, Merging Athletic Grit with Automotive Glamour
Olympic champion and javelin sensation Neeraj Chopra has joined Audi India as its newest brand face, bringing together one of the country’s most celebrated...
Pankaj Tripathi Joins Hyundai India as Brand Ambassador, Bringing Star Power with a Heartland Touch
Hyundai Motor India has signed up actor Pankaj Tripathi as its newest brand ambassador, adding a distinctly relatable and rooted voice to its brand...
Boldfit Signs Arshdeep Singh After KL Rahul’s Investment: Inside the Athlete-First Brand’s Strategy to Dominate India’s ₹5,000 Cr Fitness Market
Fitness-focused brand Boldfit has added another name to its growing lineup of sports stars—Team India’s rising pace bowler Arshdeep Singh. The young cricketer now...
Tamannaah Bhatia Lands ₹6.2 Cr Deal as Mysore Sandal Soap Ambassador — Karnataka Govt Faces Backlash Over Choice
The Karnataka government has chosen actor Tamannaah Bhatia as the face of its iconic Mysore Sandal Soap, signing her on for a two-year endorsement...
Candere Brings Shah Rukh Khan On Board as Brand Face, Aiming to Win Over the Modern Jewellery Shopper
Candere, the online jewellery brand under the Kalyan Jewellers umbrella, has just signed on none other than Shah Rukh Khan as its brand ambassador...
Yuvraj Singh’s Twiddles Partners with Barista to Launch Clean-Label Snacks Across 470+ Cafés Nationwide
In a major move that blends star power with mindful snacking, Yuvraj Singh-backed Twiddles has teamed up with Barista Coffee to launch a new...
Bollywood Superstar Shah Rukh Khan Becomes Brand Ambassador for Mangalore-Based Rohan Corporation, Backing 25+ Landmark Projects Across Karnataka
In a major announcement that bridges cinema and construction, Rohan Corporation — a prominent real estate firm based in Mangalore — has roped in...
Pat Cummins Returns as Face of Carrera for 2025, Debuts CSport 02 and New Signature Line Inspired by His Game
Carrera has brought Pat Cummins back into the spotlight as its global brand ambassador for 2025, reigniting their collaboration with the Australian cricket captain....