D2C
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The Face Shop enlists Bollywood star Khushi Kapoor as brand ambassador for Indian market, targeting Gen Z audience
The Face Shop, a Seoul-based skincare and cosmetics company, has announced Bollywood actress Khushi Kapoor as the first-ever face of the brand in India,...
Digital-first D2C brands intensify brick-and-mortar presence to drive expansion and revenue growth
Last month, Ghazal Alagh, co-founder of Mamaearth, India's leading direct-to-consumer (D2C) brand, shared on social media platform X: 'We continue to strengthen and expand...
Home decor brand Chumbak expands presence with new store launch in Gurugram
Chumbak, a Bengaluru-based home decor brand, has opened a new store in Gurugram, as announced by the company on Monday.The latest Chumbak outlet is...
D2C footwear brand Fausto makes foray into UAE market through Amazon
Fausto, the D2C online footwear brand, announced on Monday its entry into the UAE market through e-commerce giant Amazon with the introduction of a...
D2C luggage brand Mokobara secures $12 million in funding from Peak XV Partners, existing investors
D2C luggage brand Mokobara has raised $12 million (INR 100 crore) in its latest round of funding led by Peak XV Partners (formerly Sequoia...
D2C fashion brand The Souled Store enters Kerala market, opens first store in Calicut
The Souled Store, a Mumbai-based direct-to-consumer apparel brand, has expanded its presence into Kerala with the inauguration of its first retail store in Calicut,...
FMCG giants roll out budget-friendly digital packs, targeting mass market
FMCG companies are now introducing digital or e-commerce-centric product packages at more affordable prices, aiming at the mass market with tailored offerings. This marks...
Citi Research bullish on Mamaearth, projects 24% upside potential with ‘buy’ rating
Brokerage firm Citi Research has started covering Honasa Consumer Ltd, the parent company of D2C unicorn Mamaearth, giving it a ‘buy’ rating. The firm...
Indian D2C fashion brand Beyoung secures strategic investment from Abu Dhabi Royal Family, eyes global expansion
Beyoung, an Indian direct-to-consumer (D2C) fashion brand has announced that it has received a strategic investment from the Royal Office of Sheikh Tahnoon Bin...
D2C brand Basil secures INR 3.6 Crore seed funding to disrupt India’s consumer houseware market
Basil, a consumer houseware startup, has raised INR 3.6 crore in a seed funding round co-led by IIMA Ventures and Appreciate Capital. The round...
Zomato’s Blinkit set to ramp up e-commerce deliveries with diverse product range
Zomato may soon encounter competition from ecommerce giants such as Amazon and Flipkart as it delves into expanding its 10-minute delivery service, Blinkit, to...
Rising expenses drive Kapiva’s FY23 losses up 34% to INR 64.6 Cr
Kapiva, a direct-to-consumer Ayurvedic nutrition brand, saw its losses increase by 34% to INR 64.6 Cr in FY23 compared to INR 48.2 Cr in...