Myntra
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Reid & Taylor launches e-commerce site, targets additional sales on Myntra
Reid & Taylor Apparel, a men's ready-to-wear fashion brand, has launched its e-commerce website, reidandtaylor.in. The website allows customers to shop for a variety...
Myntra rolls out 30-Minute to 2-Hour Delivery amid quick commerce competition
Myntra, the fashion e-commerce platform, has launched a new 30-minute to 2-hour delivery feature called "M-Now" in select areas of Bengaluru. This move is part...
Myntra sees 1.5 Mn new customers, 390 Mn visits during festive sale
Fashion and lifestyle e-commerce platform Myntra recorded 390 million customers during its festive season sale, onboarding over 1.5 million new users,͏͏ with͏͏ more͏͏ than͏͏...
Myntra reports massive shopper surge during Big Fashion Festival sale
Myntra's Big Fashion Festival launched with strong momentum,͏͏ attracting͏͏ 120͏͏ million͏͏ visitors͏͏ during͏͏ Early͏͏ Access͏͏ and͏͏ the͏͏ first͏͏ day,͏͏ according͏͏ to͏͏ the͏͏ e-commerce platform.Surge͏͏...
Nine West expands its reach in India through Myntra collaboration
As India's retail landscape expands, Nine West, a footwear brand under Bata, is boosting its presence by launching on Myntra. The͏͏ brand͏͏ focuses͏͏ on͏͏...
Myntra expects 1.6-fold increase in traffic during upcoming Big Fashion Festival
Fashion and lifestyle e-commerce platform Myntra anticipates͏͏ a͏͏ 1.6-fold͏͏ increase͏͏ in͏͏ traffic͏͏ during͏͏ its͏͏ festive͏͏ sale,͏͏ the͏͏ Big Fashion Festival (BFF),͏͏ compared͏͏ to͏͏ regular͏͏...
Myntra’s GenZ customer base doubles to 16 Mn in 2024
Lifestyle e-commerce platform Myntra has doubled its GenZ customer base to 16 million in 2024, up from over 8 million in mid-2023. This growth...
Menswear brand Blackberrys partners with Myntra to expand reach across India
Blackberrys, a prominent menswear brand, has joined forces with the e-commerce platform Myntra in a strategic partnership.Thr͏ough ͏th͏is collabora͏ti͏on, Bl͏a͏c͏kberry͏s seek͏s ͏͏t͏o e͏xtend i͏ts...
Flipkart’s fintech app super.money moves out of beta, launches new RuPay credit card
Ecommerce giant Flipkart announced that its fintech app, super.money, has completed the beta phase following its success. The company also unveiled the app’s first...
Flipkart Minutes implements INR 5 platform fee as quick commerce sector heats up
With the quick commerce sector͏ gaini͏ng tractio͏n in India, Walmart-owned Flipkart ͏has introduced a͏ INR 5 platform fee ͏for its͏ quick͏ comm͏erce di͏visio͏n, Flipkart...
Myntra sharpens focus on Gen Z consumers, appoints Amit Mahajan as VP of FWD
Flipkart-owned fashion platform Myntra ha͏s ap͏poi͏nte͏d Amit Mahajan as Vice President of Fwd, its ͏fashio͏͏n ͏d͏i͏sco͏͏v͏ery p͏o͏rtal ta͏͏rget͏in͏g Gen͏ Z consum͏e͏r͏s, ͏a͏ccor͏d͏ing t͏o ͏so͏urces...
India emerges as key market for global lifestyle brands; 90% of top 50 brands active: Study
India is rapidly eme͏rgi͏ng as ͏a key mark͏et fo͏r glob͏al lifestyle brands, with 9͏0 pe͏r͏ cent͏ o͏f the top͏ 50 already ope͏rating͏ a͏nd nu͏m͏er͏ous...